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Three 'Wired' sisters — not weird at all

By JUDITH LINDER-ASHAKIH • Jun 19, 2018 at 2:00 AM

WILLARD — Twelve years in business at the same location, on U.S. 224 — the main drag through Willard, is the family-owned and operated Wired Coffee Bar, named for its internet connection and caffeine combination.

“The name was just a logical choice,” said Carrie Snook, one of the three sisters who run the business.

Customers can have both internet use and coffee at the same time. Or you could get your favorite coffee in a hurry at their drive-thru. Wired Coffee Bar is located at 421 E. Walton St., Willard.

In order to keep the business hopping, Snook, Susan Frisch and Jeanne Lillo are the three sisters taking shifts in between their regular jobs.

“Seems like all of us worked here from time to time, including our mother and aunt, sometimes our cousins. And employees we have are like family,” Snook said as she held her arms wide as an embrace.

Wired Coffee Bar began years ago as their retirement project.

The sisters had been big Starbucks fans because of the variety of drinks. They wanted to do this themselves and discovered the Crimson Cup coffee resource in Columbus. The sisters have a relationship now in which Crimson Cup supplies them with quality coffee beans, other related products for specialty drinks and is a resource for teaching and marketing.

“We are part of the Crimson Cup community, like other coffee bars all over Ohio, such as Sherri's in Norwalk. If we are out of something, they often can supply us with it. We help each other out,” Snook said.

Plus, Crimson Cup teaches the sisters how to maintain and use the special steam espresso machine.  

It takes about two weeks of training for a barrista to learn how to run the espresso machine safely and to make the large variety of drinks — hot, cold or frozen. It's especially about the beans; their quality as the coffee is being hand-crafted, rather than pre-made.

Current employees Marcy and Megan are adept at whipping up any items on the lengthy menu.

“It wasn’t easy the first five years, but has been picking up like crazy these days. The three of us were here to pick up the lean years. Our husbands are very supportive. They pitch in and help,” Snook said.

“Disagreements are not that big of a thing, just normal sisters. Plus our mother is here, has been here working since we opened. She’s always in motion.”

Snook said her special part is marketing and working with the barristas. Frisch is the “bean counter” (accountant). Lillo helps with the inventory and other duties as the one who has ideas on cost cutting or researching utilities.

“It’s almost effortless, though there are challenges because of us all being family. If some event comes along, everyone has to go, so we need to cooperate,” Snook said. 

To keep things running, everyone's common-sense background helps. The sisters are close in age and all have different careers.

“We don't get stuck; everyone has a role, but can come out of it for the whole,” Snook said.

The sisters planned to create a place to just sit and hang out with friends in Willard's small-town community. The internet is free for customers, as you would expect.

“It’s what we could contribute, something different, as well as supporting local charity events. Once we put our minds to it we made it happen,” Snook said.

Snook highlighted the canvas events they have hosted during the winters with La Muse art studio of Mansfield who come in once a month. They help local residents create their own work of art. Customers pay a small fee for materials supplied by La Muse.

Some of the resulting canvases are prominently featured on the walls of Wired, to be enjoyed by all the different local groups and businesses that hold their meetings here. This particular event will be advertised on Facebook as to when it will return in the winter.

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