Formerly known as Advanced Computer Connections, the 166 Milan Ave. business will now simply be known by its acronym ACC — a change alluding to the focus of the company turning toward the future.
“We took out the ‘Advanced Computer Connections’ because we don’t want to be known as a break-fix, hardware, pieces and parts company — we are way more than that,” said Katie Silcox, marketing manager. “We are a premier, main service provider and security service provider. So we came up with this new logo and ‘Welcome to the future’ is our new tagline and the box here is (about) breaking down and getting into your business. If you want to sum that up, that’s pretty much what that represents. It’s about becoming your partner.”
The former logo, a closed square with arrows inside it, has “broken free” of the past, so to speak. The square is now a 3-D box, with all the side blown out. Silcox said the change also means becoming more involved in the community.
“We just started getting back in the community and we feel it’s very important to give back,” she said, adding the team recently volunteered and repainted Norwalk Childcare Center’s playground equipment.
The philanthropy also will include a current coat drive and an upcoming food drive for the Thanksgiving holiday.
The business also will “push more” on advertising their other services, including networking and rural Internet servicing as well as computer security.
“We’ve stuck to a lot of the things that we know and grown on that but are also adding on to that all the time,” Silcox said.
In other business happenings...
Walgreens to shutter 600 stores as part of Rite Aid deal
In an effort to complete a $4.38 billion deal, Walgreens plans to close about 600 drugstores, mostly Rite Aid ones.
Walgreens purchased about 2,000 locations from rival Rite Aid.
Walgreens operates more than 13,200 stores worldwide, including one at the corner of League Street and Whittlesey Avenue in Norwalk.
Norwalk’s Rite Aid is located just down the street at 99 Whittlesey Ave.
While it hasn’t been announced which stores will close, company spokesman Michael Polzin told reporters the vast majority of closings will be Rite Aids located within a mile of another store in the Walgreens network. The process could take about 18 months after it begins.
Mickey Mart releases third comic issue
Mickey Mart has hit on an unusual and fun way to promote its brand. The business is publishing its own comic books featuring the adventures of its mascot, Mickey the Moose. Mickey Mart just released the third issue of its popular comic book series, “The Amazing Adventures of Mickey the Moose.”
“Everybody knows comics are a lot of fun, but I’ve always believed they can be a great tool for promoting reading among young learners. That has been Mickey Mart's goal since the first day we started to develop this idea,” said Scott Rudge, writer of the series.
The current issue, available now in all Mickey Mart stores, is a little different from previous issues. This time, Mickey and his friends are faced with a full-scale invasion of super villains from the future.
Mickey Mart Foodstores is based in Milan. It has 40 retail locations around the north central part of the state.
“The first issue was dedicated to Ohio locations and the second to Ohio history, but this one we are just having a really great time by creating a classic superhero-style comic book adventure,” Rudge said.
The comic books are created with younger readers in mind but adults will enjoy them, as well. The artwork created by Cleveland native Kelly Walt can be enjoyed by people of all ages.
“Mickey Mart is very enthusiastic about the idea of parents reading the comics to their younger children as a cool way to spend quality time together. To make it more fun, we throw in a bunch of so-called ‘Easter eggs,’ little hidden jokes that adults will find very amusing. It really is an all-ages comic,” Rudge said.
The 20-page comic unfolds with Mickey the Moose and his friends being challenged by a group of supervillains who have a grudge against Mickey. Only 2,000 copies of this collectible comic book are in print, so they won’t last long. The comic, along with issues No. 1 and 2, are available at all Mickey Mart stores. The cost of the comic book is 99 cents.
Diane Strouse retires
After 29 years of service with Farm Service Agency (FSA), Diana Strouse has retired. Her last day in the office was Sept. 29. Strouse wrote a weekly column for the Reflector on farming and agriculture. Amy Hanko will serve as the acting in interim in her position until a permanent employee has been selected for the Huron/Erie County office.
CSX closes part of Willard Yard
CSX announced it closed its eastbound hump, according to the Willard Times-Junction. The closure comes as part of changes to allign the company with executive officer Hunter Harrison’s vision for the local CSX. The newspaper said one of the changes he plans to make will be to switch to Precision Scheduled Railroading. Assistant vice president Rob Doolittle told the Times-Junction CSX does not anticipate significant changes to employment levels at the yard as a result of this transition.”
The Reflector made repeated attempts to reach officials at the local company and called several phone numbers provided as sources of authority. However, reporters never received a callback or any information about the change.
If you have an item for the business roundup column, send the information to the Norwalk Reflector in care of Zoe Greszler, 61 E. Monroe St., Norwalk, Ohio 44857, or send an email to email@example.com.